Widgets and Marketing
Thought I'd share with you some recent cool findings. With IT HAPPENS IN THREES being my first book to be published (January 2009), I've been spending a great amount of time researching marketing. Recently I came across "WIDGETS".
So here I am, this computer geek, but a cute one, and I'm doing research on the internet and I just happen to run into these neat things called "WIDGETS". What exactly is a widget?
A widget is a third party tool that takes information you give it (like your blog or RSS feed) and makes it accessible to other places/people by creating this usually customizable look and feel. Then you take this widget and put it on your website or blog or wherever you can. From there anyone who sees it can do the same. It's like social networking with a tool.
Anyone who downloads my BLOG widget can put it on their desktop and see my latest BLOG headings. WAY COOL! In case you haven't noticed them...there are 2 different ones in my BLOGS now. I really like the purple one from www.springwidgets.com. Very easy to create and put where I want.
Now, if you're PUBLISHED author try http://www.adaptiveblue.com/widgets_books.html. They'll create a widget for your books that will link back to Amazon or B&N which will of course help with your marketing and sales.
Check out widgets! And if you recommend one, let me know.
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